DFA’s Newsletter August 25th

Hello,

Artificial intelligence is changing the skills fashion companies need, from visual content creation and marketing to merchandising, ecommerce and business transformation.

In this newsletter, discover three opportunities to develop your knowledge, experiment with new creative tools and explore the latest international career openings.

Build the skills to lead AI transformation in fashion

The next AI for Fashion Executive Master begins on 2 October 2026.

This 48-hour live online programme provides fashion professionals, managers and entrepreneurs with a comprehensive understanding of how AI can be applied across the fashion value chain, including:

  • Trend forecasting, design and product development
  • Sourcing, supply chain and sustainability
  • Buying, merchandising and ecommerce
  • Data, finance and business intelligence
  • Marketing, CRM and customer experience
  • AI governance, project implementation and organisational strategy

The programme combines 16 weekly sessions, practical workshops, real-world case studies and three individual mentoring sessions. Participants will also develop an AI Adoption Roadmap and earn an industry-validated AI for Fashion Professional Certificate.

Live lessons take place online on Friday afternoons and are recorded for participants who cannot attend in real time.

Early-bird offer: save 20% until 31 August 2026.


Free online workshop: Creating Fashion Images and Videos with AI

Workshop Online Creating Fashion Images and Videos with AI

How can fashion professionals transform a creative idea into compelling AI-generated images and videos?

Join our free practical workshop on Wednesday, 23 September 2026, and see how generative AI can support fashion content creation: from initial concepts and prompts to campaign imagery, product storytelling and social media videos.

During the session, we will explore:

  • How AI is changing fashion content creation
  • How to turn creative ideas into effective prompts
  • How to generate fashion concepts and high-quality visuals
  • How to transform static images into engaging videos
  • Professional photography techniques for improving realism and quality
  • Opportunities, limitations and responsible use of AI-generated content

The workshop will be led by Loris Dedamiani and Ciro Rusciano and moderated by Enrico Fantaguzzi, Co-founder and Director of Digital Fashion Academy.

Date: Wednesday, 23 September 2026
Time: 4:00 PM UK time / 5:00 PM Central European time
Format: Live online
Language: English
Participation: Free with registration

No previous experience with AI tools is required.


Fashion jobs of the week: ten international opportunities

Our latest jobs selection features ten recently advertised roles across the United Kingdom, the Netherlands and the United States.

The opportunities cover ecommerce trading, digital merchandising, marketplace operations, international marketing, social commerce, omnichannel innovation and business transformation.

Featured employers include:

  • Charlotte Tilbury Beauty
  • lululemon
  • Anya Hindmarch
  • Bloomingdale’s
  • Vera Bradley
  • Revlon
  • Victoria’s Secret & Co.

This week’s vacancies reveal an important recruiting trend: digital fashion roles are becoming increasingly commercial and cross-functional.

Companies are looking for ecommerce professionals who understand revenue, profitability and stock; merchandisers who can adapt assortments and product experiences to different channels; and marketers who can connect brand storytelling with measurable commercial performance.

Marketplace specialisation is also growing, while TikTok Shop and other social-commerce channels are creating roles that combine content, creators, paid media and sales.


Keep developing your fashion career

Whether you want to lead AI adoption, improve your creative workflow or prepare for your next professional opportunity, Digital Fashion Academy helps you develop practical, industry-relevant skills.

See you online,

The Digital Fashion Academy Team

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