Leonardo Pecchioli
Fashion finance executive and entrepreneur | Fashion ecommerce finance instructor

Leonardo Pecchioli brings experience in audit, finance, operations and digital business to Digital Fashion Academy. His career includes KPMG Audit and a role as CFO and VP of Operations at Guess Europe. He is also a co-founder of E-volve Group and has served on advisory boards for startups.
Professional experience
Leonardo’s work spans financial oversight and operational management in the fashion and digital sectors. This combination helps him explain financial statements and budgeting processes in terms of the decisions ecommerce teams make every day.
What Leonardo teaches in the Finance course
In the Fashion Ecommerce Finance course, Leonardo guides learners through budgeting, financial reporting and the key metrics used to evaluate an online sales channel. His teaching materials include an ecommerce P&L, a financial statement and cash flow example, and a step-by-step budgeting process.
- Setting financial goals and developing budget scenarios.
- Reading net sales, gross margin, contribution margin, EBITDA and EBIT.
- Understanding working capital, investment and cash flow.
- Monitoring performance and reforecasting when results change.