
Fashion Ecommerce, Built to Scale
- Build your ecommerce
- Scale your business
- Training in e-commerce and marketing
We help fashion entrepreneurs and brands build, optimize, and scale their eCommerce through a unique mix of hands-on execution, strategic consulting, and professional education.
π From first launch to international growth, Digital Fashion Academy is by your side.
HOW IT WORKS
A Fashion-First Ecommerce Approach
Unlike generic agencies, we specialize exclusively in fashion business.
β 20+ years of fashion & luxury experience
β Shopify expertise
β Proven frameworks taught at Digital Fashion Academy
β Execution + education combined
We donβt just build stores, we build digital businesses.
Our Services
π Ecommerce Starter
Launch your fashion eCommerce with the right strategy, technology, and UX.
π Ecommerce Growth
Optimize performance, improve conversion, and unlock sustainable growth.
π Ecommerce Scale
Build a scalable, international fashion eCommerce engine.
π Each service is supported by Digital Fashion Academy training, ensuring long-term autonomy for founders and teams.
Consulting for Fashion eCommerce & Digital Transformation
Our Consulting services are designed for fashion brands and digital teams who need strategic direction, expert execution, and hands-on support. We work alongside founders, CEOs, and internal teams to define priorities, solve complex challenges, and accelerate sustainable growth across eCommerce and digital transformation initiatives.
With over 20 years of experience in fashion, luxury, and global eCommerce, we combine strategic thinking with practical implementation β ensuring that ideas translate into measurable results.
Our Consulting Services Include:
Roadmap Definition & Strategic Planning
We help you define a clear, realistic digital roadmap aligned with your business goals. From short-term quick wins to long-term transformation initiatives, we prioritise actions that deliver the highest impact.
Shopify eCommerce Training & Configuration
We support brands in setting up, optimising, and scaling their Shopify stores. This includes platform configuration, best-practice architecture, integrations, and tailored training for internal teams to ensure long-term autonomy and performance.
Project Management & Delivery Support
We provide structured project management for eCommerce and digital initiatives, coordinating internal teams and external partners to ensure projects are delivered on time, on budget, and according to strategic objectives.
eCommerce Assessment
A comprehensive evaluation of your current eCommerce setup, covering platform performance, user experience, conversion optimisation, technology stack, operations, and team processes β with actionable recommendations for improvement.
Digital Transformation Assessment
An in-depth analysis of your organisationβs digital maturity, including tools, processes, skills, and governance. We identify gaps, opportunities, and priorities to support scalable, future-proof growth.
Why Work With Us
- At team of international fashion and luxury experts available to you
- Experience with multinational companies as well as start-ups
- Over 20 years in fashion eCommerce & digital transformation
- Available online
- Trusted by fashion brands at every stage
βWe combine the mindset of a fashion executive, the precision of an eCommerce specialist, and the structure of a professional academy.β
Case studies
Il Borgo Cashmere
We build the ecommerce website for il Borgo Cashmere on Shopify. We handled the migration from Woocommerce to Shopify.

Zani del Fra’
Designed and developed a B2B ecommerce website built on Woocommerce. Zani Del Fra’ B2B Ecommerce For Luxury Gifting.




