Best practices in management
Management Best Practices for Small and Medium Enterprises Scaling a business from a solo operation to an efficient organization requires […]
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Uncategorized
Conversion Rate: How Luxury Brands Misjudge E-Commerce’s ability to convert
Having established that traditional e-commerce metrics — such as Add-to-Cart Rate, Conversion Rate, and Digital Revenue — do not align with a luxury fashion
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Digital Marketing, Uncategorized
Our Favourite Spring Newsletters and Why We Picked Them
Spring newsletters really showed up this season – light, shoppable, and surprisingly good. These are the ones that made us
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B2B E-commerce for Zani Del Fra’
Overview: Zani Del Fra’ is a Made-in-Italy leather-goods brand specialising in B2B personalised accessories, travel bags, corporate gifting and custom
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E-commerce coaching and set-up for MLV Luxury Vintage
Overview: MLV Luxury Vintage is a Milan-area luxury vintage retailer and e-commerce company who has recently launched their vintage ecommerce
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Il Borgo Cashmere
Overview: Founded in 1949 in Tuscany (Mugello), Il Borgo Cashmere combines Italian artisanal knit-wear traditions with luxury-brand ambitions. Challenge: Although