Online Store Management class with FiloBlu
We were delighted to host Ilaria Sartorato, Retail Manager at FiloBlu, and Martina Donà, Online Store Manager at FiloBlu, for […]
Fashion e-commerce
E-commerce has become the most important channel for fashion and luxury. Even before the pandemic struck, it was the most important channel of growth for brands, but now has become essential to ensure positive P&Ls. Despite of the fact that e-commerce sales are soaring and people are getting more used to buy online, fashion companies need to find qualified and experienced talents which are still available in small numbers.
3D design in fashion & luxury e-commerce
3D fashion design is rapidly gaining traction in the industry and it’s paving the way for a more sustainable future
Fashion ecommerce trends 2023
E-commerce trends 2023 Internationalisation and Glocalization Another important trend that fashion brands should keep in mind in 2023 is the
Guide to Google Analytics 4 for Fashion
2 factors have influenced and pushed for GA4 for example the privacy policy. Also the tech players like Apple are
Digital Marketing, Fashion e-commerce
Essential and free Google tools to manage your e-commerce website
These Google tools cannot be missing from the toolbox of digital marketers and e-commerce managers. Google provides for free a
The top 10 e-commerce platforms for Fashion 2022
When we talk about e-commerce platforms in the fashion industry we generally talk about Adobe Commerce, Salesforce commerce cloud (SFCC),
Digital Marketing, Fashion e-commerce
Google Analytics 4 GA4 Overview and key metrics analysis
Google Analytics 4 is different from the old GA because the analysis that you do are based on the user
Fashion e-commerce
How to do a check-up of your E-commerce with Google Analytics
If you have been working in e-commerce long enough, you too have have probably arrived at the office one morning
Digital Marketing, Fashion e-commerce
How to use Google Search Console
The Overview report, located at the top left of the screen, shows you the overall trend of clicks that your
Web development for Fashion from Design to Quality Assurance
In this article we cover the end to end web development process, from the collection of requirements to the quality assurance of the live web site or application
